Noise is one of the more fun and sticky apps I’ve used in crypto in a while.
At first glance, it might look like a way to get beta exposure to MegaETH. But in my opinion, it could be much more than that. It’s not another perp DEX farming its “users” through points campaigns and fake volume, or a crypto app forcing novelty for novelty’s sake—something people only use in hopes of an airdrop, not because it’s actually fun or sticky.
Noise flips the usual “tokenize everything and speculate on price” model on its head—and lets you bet directly on attention itself. You long or short mindshare. You speculate on what people are talking about—not just the hyper-niche memecoin of the day.
It’s simple, intuitive, and feels like something that could actually break out of the crypto echo chamber—the same way Polymarket crossed the chasm and brought prediction markets to the masses. Noise could do that for “trading attention.”
What Is Noise?
Noise lets you speculate on what people are paying attention to—not the price of a token, but the trend itself.
Today, beta users can long or short crypto projects like Monad, Farcaster, or Abstract – for example – at up to 5x leverage. But instead of trading price charts, you’re trading mindshare—what Noise has referred to as relative attention index, modeled after tools like Baidu Index or Google Trends.
The protocol uses Kaito as its first mindshare oracle, tracking how much a project is being talked about across crypto Twitter. I
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