Inside the Leading PFP Ecosystems

Introduction

PFPs were among the earliest use cases for NFTs, designed to be used as profile pictures for online identities: for example, on Twitter. These digital avatars often contain randomly generated traits that determine their rarity.

Besides functioning as a means of self-expression, PFPs are also akin to social networks where users can signal their affiliation with a particular NFT community or showcase their status through ownership. The success of a particular PFP collection extends to factors beyond just its aesthetic appeal. In this report, we explore three major PFP ecosystems and delve into how they are positioning themselves for success.

PFPs Remain the Most Popular NFT Category