The Daily Auction economic model is an NFT distribution model where the NFT supply starts from a tiny base and expands at a predictable rate. In a typical PFP distribution model (e.g. Bored Apes), all 10,000 NFTs are released into the market at once, at the same price, during the mint. Oftentimes, this results in a large gap between the NFT supply and actual brand value while the team executes on their community, marketing, and product roadmaps. The Daily Auction model aligns token inflation more closely with the growth of the brand over time and reduces the supply-brand value gap. It also allows for a more equitable method of on-chain NFT distribution as it offers everyone the same opportunity to enter the ecosystem at any time, with no allowlists or gas wars.